Mixed Results for Salvation Army Christmas Campaigns
Prince George, B.C. – There is good news and bad news in the final tallies from the Salvation Army’s Annual Christmas campaigns.
On the positive side, the Kettle Campaign raised $242,573.52 That’s $20 thousand more than was raised last year, but about $7.5 thousand short of the $250 thousand dollar goal that had been set.
Then there’s the Tree of Lights campaign. It fell far short of its $50 thousand dollar goal, coming in at $24,454.98
Salvation Army Business Manager Bill Glasgow says the totals shouldn’t hurt the Salvation Army’s programs and services in Prince George as there are other fundraisers held during the year which can offset the shortfalls. “We have our annual toy drive in September, and food drives” says Glasgow, “Since much of the funding goes towards supplying the food bank, we are hopeful our food drives this year will help keep the shelves full.”
The real question is what to do about the Tree of Lights. A tradition for 29 years in Prince George, the amount raised from that campaign has been dwindling year after year. “That’s something I will have to discuss with our committee and see what their thoughts are about the Tree of Lights. It does consume a lot of time and it just doesn’t seem to be doing as well as we had hoped” says Glasgow. ” I would like to see some way of keeping it running and improve the results, we’ve seen it go down every year and it’s sad because it’s such a great fundraiser and great tradition in the City to see that tree sitting on top of the Coast (hotel) so we’ll have to put some thought into it for next year to keep it around or what we can do to make the whole thing better.”