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New Flight Package To Attract Calgarians Launched

By 250 News

Wednesday, July 18, 2007 12:47 PM

Here is the newspaper ad that will be  featured in Calgary  for two weeks to try and generate new traffic to  Prince George

The details of the special flight packages Opinion250 told you about last week, have now been revealed.

The special promotional flights, available now through September 3rd, are being offered to those in Calgary to convince them to  “Escape, Discover and Reconnect” with family and friends in the Prince George area.

Initiatives Prince George President Gerry Offet says the promotion is designed to increase traffic to Prince George, and to reconnect family and friends who may have moved to Alberta.

The promotion is not a money maker.   With air fare and two nights accommodation for under $400 dollars (the price is $319 plus taxes and a surcharge bringing it to a total of $370.04) the hotels and airlines are not making money on this promo.  It is a first phase of a promotional campaign designed to increase use of the airport, and to lead to other possible flights, like a P.G. – Seattle flight, or P.G.- Edmonton .  The second phase will be launched in the fall and will promote business activity.

Air Canada Jazz, Tourism Prince George, The City of Prince George, Prince George Airport Authority, and the Ramada, Coast Inn of the North, Four Points Sheraton, and Treasure Cove hotels and Uniglobe Travel,   are all involved in the partnership promoting this travel package which also features a website

www.Gopg.ca

 “We are at the target loads we had expected for the new service of a P.G. to Calgary flight, with flights 68 % full.”  says Todd Doherty of the P.G. Airport but he adds “ Actions speak louder than words, and no one has an appetite for a low load factor. We either use it or lose it” .

A two week advertising  campaign will be launched in Calgary next week, with  a newspaper and radio campaign.

The cost of the advertising campaign is $20,000.00

People who sign  up for the special flight will be given a special tour package that is full of pamphlets about  different  things to see and do in the Prince George area

"We have a great community here" says Gerry Offet, "I don’t think we should be at all shy about encouraging people to come here."

    
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Comments

ummm.....wow...I guess??
How about a discount price on return flights to Calgary from PG. Now that would make me happy and would perhaps generate more use. At the moment it's a pretty hefty price to get from PG to Calgary and return for the ordinary Joe. Business might not find it so however, so I expect my hope is just a pipe dream.
"We have a great community here" says Gerry Offet, "I don't think we should be at all shy about encouraging people to come here."

LOL
When I visit www.Gopg.ca I read: "No website configured at this address."

Not a good omen, I venture to say...
next week the campaign starts.I suspect the web site will be up later this week.

remember you guys, this is business money being spent with no return...................................

just a measured shot in the dark.

As I always say, if you don`t ask, you don`t get.

Will be history in about a year!
Lets see how long Gerry Offet stays in Prince George after his retirement. If he is like most, all we will see is the dust from his car as he heads out of town.

It will be interesting to see how this endeavour pans out, however I dont beleive that their are enough people in Calgary with an interest in coming to Prince George to keep it alive for long. Same thing applies to Edmonton.

For some reason the business people in Prince George along with some others cannot see this City for what it is, and are always trying to hype it as something else.

We certainly have good facilities for a City of this size. (Some would say we are over facilitied) We do have good hunting and fishing, in the area, and some (credible) skiing areas. We have lakes that are at best (OK) for swimming and camping. Our local museums, library, art centre, etc, are probably on par with other Citys of this size. We have a major pollution problem that is not going to go away. The City smells from the Pulp Mills, Husky Refinery, and other industrie, and this will not go away either. Our weather at best is average, and some years it rains all summer.

So in effect we really have the same or less to offer than a lot of other Citys, and so what. The people who live here and work here, are happy enough. It seems the people who are promoting all the time are the Developers, Real Estate, Business, Gambling, etc; who it seems are never satisfied with the level of their income and constantly cry as David Copperfield did. More, More, More.

Add to this the constant **BS** from four levels of Government who are always feeding us **horse ....** so that they can be re-elected and continue to draw huge salaries, and spend our money on half crazed ideas, and you get a pretty good idea, why we cant make any progress.

All our money is spent on Stupid Ideas, and half baked projects, that are linked, and interlinked with the intent to sway public opionion for the next election.

Every time I bounce downtown in my car on our atrocious roads I get mad as hell. We pay millions in taxes and cannot get the basic services. Do you know why??

There is no money or job security for paving roads for the following:

(1) Developers
(2) Real Estate Salesman
(3) Construction Companies
(4) City Planning personel

So what do we do. We budget a measley few million for paving and then put the big bucks out there where the above business;s can make a buck, and its all tax dollars.

(1) $100 Million a year to run the University on the Hill (Never mind the cost to build it)
(2) $30 Million fo a Monolithic Sports Centre (Will be totally under utilized)
(3) $13 MIllion New Bridge across the Nechako
(4) New $25 Million Police Station
(5) New $20 Million? Performing Arts Centre
(6) $30 Million or more Multi Plex for a rag tag hockey team
(7) $33 Million for a extension to the Airport Runway
(8) $10 Million for New Airport Terminal and Parking lot.
(9) $5 Million for Kin Connector and upgrade to the ice making equipment, which it appears is not working to well
(10) $1 Million for a replay board for CN Centre for some rag tag fans to gawk at.

This is just some things that come to mind, and you will note that it is all tax payers money. Where is the investment in the last 20 years from private enterprise?

It seems that taxpayers are the driving force behind the economy in Prince George, and the local business/s are raking in the dough.


Hey Palopu

1.Now that you got that off your chest, give us some good ideas of how you think progesss should happen in this community.

2. You are right about taxpayers being the driving force behind the economy. We both agree on that. What are your ideas to attract more tax payers?

3. You are also correct about local business raking in the dough!!! Do you have a problem with people making a return on their investment??

By the way, what about those businesses who took the risk over the past two decades and didn`t survive. Are you happier for them failing and not continuing to employee people?

This is bizarre to say the least. It is obvious to me that the advertising campaign is paid for in large part by the Northern BC Tourism Association as the advertisement is using the Tourism BC trademark as their logo. Nothing wrong with that, the provincial government sponsors over a half million dollars in northern BC each year for partnership advertising to support tourism operators and their logo should be on all of these ads.

What I find bizarre is why they would use their money to sponsor an advert, or lend a trademarked logo, and then not provide a link to their web site? Which is the most comprehensive to date for tourism in this region and city, or at least it should be for its cost. I guess people could conjure up the web site on a google search and begin their experience there after the one on the advertisement comes up empty?

Seems like Northern BC Tourism (marketing)Association could do more to create awareness in the services that they provide to the public with public dollars.