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P.G. Promo Video Revealed

By 250 News

Tuesday, September 29, 2009 03:50 AM

Prince George, B.C.- The $10,000 video promoting Prince George to passengers at the Vancouver Airport  has been unveiled.  The 3 minute video  is fast paced and urges viewers to "make tracks" to Prince George as images of  Mr. P.G.,  wildlife, fishing, swimming, skiing, snow mobiling,  skating, hockey,  snow shoeing, dog sledding, golf,  jet boating, golfing, the Ancient forest and camping flash by.

The video (click here to  view it on YouTube) also features cultural diversity with scenes  from Canada Day celebrations at Fort George Park.

Key phrases are offered in  English ,  Japanese, French and Chinese.

The video is one of 15  features  commissioned to showcase the  different regions of B.C.

The videos will play on select screens throughout YVR leading up to - and during - the Vancouver 2010 Olympic and Paralympic Winter Games period.   

 YVR expects to welcome more than 17 million passengers in 2010, with an additional 200,000 passengers travelling through YVR in February and March for the 2010 Winter Games. As many as 80,000 passengers will travel through the airport on peak days during that time.

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Comments

That artists rendition of Mr PG would scare most people away.

It would have been nice to see a few shots of our beautiful fall scenes, the assorted colors.
So that's what $10K buys is it? Music's kind of cheesy but overall the clip is decent enough.

No video shots of either aquatic facility, nor of CN Centre. I too find it odd that they used live shots of everything except Mr. PG which was hand drawn.
Here are some reeels from other communities:

Cranbrook [urlhttp://www.youtube.com/watch?v=4EdO-fxa-Og&NR=1[/url]

Prince Rupert [url}http://www.youtube.com/watch?v=0UzYCnmOZMs&NR=1[/url]

Penticton http://www.youtube.com/watch?v=x3Y9HEuDf8I&NR=1

Campbell river - http://www.youtube.com/watch?v=_fUzYjsQTeU&NR=1

Tofino http://www.youtube.com/watch?v=-HsHrsWZgNU&NR=1

Victoria - http://www.youtube.com/watch?v=PInwtWplBII&NR=1

Sizzle real – (all 15 or so communities combined) http://yvrconnections.com/2009/09/lights-camera-action-2

Kelowna – what should be in a video. http://www.youtube.com/watch?v=oCpLLz5A9gI&NR=1

Whoever did the Prince George one and whoever approved it needs to be relocated to another community. They obviously have no appreciation for thsi community and have absolutely no clue of how to do a video.

Much of the full potential wide screen image size is either broken in two and/or reduced with some artistic mask.

No university, no restaurants, no close ups of the Art Gallery, the airport building, heritage river walk with cutbanks, and on and on.

No identifiers of where anything is so that for instance, the intro scene showing the Penny Station at the railway and forestry museum looks like it is the city's railway station and also looks like visitors can ride a steam train, which they can't.

We have no night life, we have no shopping, we have no restaurants, we have no hotels, we have no culture, we have no history, we have no festivals.

When visitors go to other parts of the world they go for food, for local culture, for walking and hiking tours and other recreation.

This video deserves a big fat F.
I'm with Gus. Also, where's the performing arts? Theatre North West is packed every year for 80+ shows, Judy Russell and Excalibur have packed houses for musical theatre, CN Centre has a great lineup of acts coming, Artspace is booked solid every weekend, local bands play all over the place every week.

And, yes, while they're struggling financially, we do have Canada's northern most professional symphony orchestra, and this past weekend had very good attendance.

This video is brutal, content wise, and just awful marks for artistic impression. Bad music, bad composition, bad editing. I'm embarrassed for us.
Furthermore, where is the hockey? We have 2 great teams and tournaments like the Royal Bank Cup. We just had the World Baseball Challenge and US and Germany particularly loved it here.

We've got great soccer fields, and a world class training centre at UNBC.

WTF?
Yes I would have to agree with these folks.
Viewed a few of the others for comparison ... PG looks very generic, doesn't say anything special about this particular place. Why so many many shots of speed boats on the lakes? Things I liked in other videos: The overall theme in the Kamloops video, shots of symphony in Kamloops, shots of farmer's market in Cranbrook, Cranbrook also include names of important things that one can only see in Cranbrook eg Cdn rail museum, Ft St John and Rupert both showed names of canyons etc. - same idea - only seen here...
Damn. Wish these peopel would ask for ideas. How about *next* time using Survey Monkey to get some ideas for a representative video?
That was dreadful!!

What about the waterpark? The race track? So much was left out...and why no live shot of MR PG???!! The casino? Shopping? I could go on but it has already been said. Prince Rupert did a fantastic job! I would go there before PG based on those videos. Guess marketing wasn't on the minds of those responsible for this video! I could have done better with $100 and my inexpensive digital camera!!
I posted it to my facebook but I don't think so negatively about Prince George. I have been here over 8 years and come to enjoy our long winters and short but nice summers. Yeah many reasons to bash the place easy to do that. But God for bid that we say anything to nice about the place we live in eh.
If the city wanted to produce a promotional video, why did they not have a contest and offer $10,000 for the best video? There are some very talented amateur filmmakers in this city who were born and raised here. Didn't someone from our city actually win a free vehicle for their film which I thought promoted PG just fine. Well maybe not, but I bet he was more motivated to succeed than some generic film production outfit.

http://hypercube.ca/en/Canvas.aspx?id=3b7b125c-015d-444d-a518-f06a11410fe3&lang=en
I don't know what's wrong with all the whiners here. I thought it was a great video. It looks like it was the Vancouver Airport Authority who commissioned the video. Nice of them to think of PG....Although, I think a video contest sponsored by the city for the city, open to PG residents would be a great idea! Imagine, a whole youtube channel of various interpretations of the best things PG has to offer.
Chris ... these comments are not negative about Prince George. They are negative about the film.

Watch ours and watch others. Then put yourself into the postion of someone in Vancouver spending whatever time they have to view some or all of them. Then ask yourself where they would go first, second, etc. on their next trip to BC. assume they have never been to any of the placers and have no preconceived ideas.

That is what this whole exercise is about. Not whether you like this place or not. I happen to like it here despite some of the shortcomings that many communities have.

None are perfect except for Tofino and Long Beach. :-)
Sombrio Beach is my favorite place so far in B.C. Followed by Quadra and Hornby Island,
This video is an embarrassment! This does nothing to showcase our great community. How about the Art Gallery and some of our performances by the vast entertainment venues? We have some great dining choices here as well but most of all where are the people? Where are te people that flock to the Farmer's Market? We have some of the friendliest and warm people on the planet. Why are we not showcasing that? Why is Mr PG a sketch and a poor one at that? No wonder people think we live in a gritty mill town.
Whoever did this should be fired along with the committee that approved it. Forgetaboutit, we will not get visitors if this is how we are promoting PG.
I think it's an awesome video, good job. With all the negative comments I guess I'd be voted down. But the the previous comments make sense, it could have been better done covering some of the other important things that happen in PG.
I have to agree with the "thumbs down" crowd. Very few scenes of the actual city (we were supposed to be promoting PG weren't we?), a freakish nightmare looking Mr. PG, nothing inspiring at all and the production values were terrible. Heck, even the video quality looked like it was filed with some old camcorder dug out from deep in someone's garage.

Gus and the others are right IMHO. If you take an objective look at that video and compare it to the others, it's bush league and probably does more to hurt our reputation than it does to help us. People already expect to see wildlife, snow and the outdoors when they think of PG. We should be showing them the things they DON'T expect to see, such as the nice restaurants, the culture we have in the city, the educational facilities, the diversity, etc. This effort reminded me of a term paper that was put together at the last minute. In a word, forgettable.
what a pathetic piece! probably done by a bureaucratic committee. Its just missing any ZEST.
I would like to know who is responsible for doing the piece and who is responsible for accepting it.

I would also like to know whether someone can redo this piece. In my view all the bitching on here does nothing. $10,000 is nothing in the business of promoting a city to the rest of the world. I think we woiuld do well to pull that one and replace it with something more competitive with the others that have been done.
$10 thousand bucks is on the cheap side of promoting our gritty little mill town? Glad there was no mention of no fireworks on Canada Day in Ft. George park. Maybe next year the city can show a video of fireworks on a big white sheet hung from the band shell there. Maybe leftover fireworks file film from Vancouver. PG. Eat here and get gas.