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GoPG Gets Grant to Boost Horizon Flights

By 250 News

Thursday, May 01, 2008 10:15 AM

Prince George, B.C. -  As the new air service between Prince George and Seattle  starts today comes news GoPG Tourism project will receive a $30,000 grant through the Community Tourism Program to promote Horizon Air's new direct flights.

GoPG is an inbound tourism marketing strategy aimed toward the Seattle market to provide information and raise awareness of the new Horizon Air direct daily flights between Prince George and Seattle. 

This is a marketing initiative partnered between Initiatives Prince George, Tourism Prince George, Northern BC Tourism, Prince George Airport Authority and Horizon Air.  Promotional material includes print and radio advertising in Seattle, articles in Horizon Air's In-Flight magazine and targeted promotion of the website www.gopg.ca


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Tourism marketing strategy? Hmmm? How is that strategy going to convince me to part with dough for a trip to Seattle while I am trying to cope with increased property taxes, gasoline price increases, food price increases, ad infinitum? I think that this tourism board is just catering to a select few in this region who wish to fly to Seattle. Alone. I hate to think of the cost for a couple or ebene a family. $30,000 dollars is a nice round sum. Do you suppose they came up with that sum while sitting around at Tims? Good luck anyway. I won't be going. Unless I win a lottery. Then it will be one way first class away from here.
Well i would have to suggest that the tourist initiative is, indeed not aimed at you harbinger. Nor, i suspect are any of the initiatives aimed at making PG more prosperous or convenient or modern. If you are so desperate to leave this area you are not likely to see yourself as part of the community. I dont see myself going to seattle as it doent interest me personally. Of course, if the city only spent money on things that i wanted to do we would be living in a much different place, likely with very few people. I have never travelled first or business class but i know there are a lot of people who do. If there are sufficient travellers to warrant seattle flights the why not supply them? If there are not, we will find out soon enough. Obviously Horizon thinks there are.
If i were to win a lottery i would fly away from here....to hawaii with my family. Then after my holiday i would fly back here to my home. Taxes, potholes, downtown revitalization notwithstanding, the best place i have ever found to live.
Well, Harbinger, I visited the website www.gopg.ca. and I think that it is a step in the right direction to promote international tourism (a clean industry) for this area.

That $30,000 dollars is a good investment, in my opinion!

Seattle has many attractions for a family vacation and it is probably a lot cheaper to spend a week there than in Kelowna, Banff or Lake Louise.

I agree with Caranmacil about Prince George. There are many things here that need to be improved and they could be improved readily by an administration which is more dedicated to a decisive plan rather than the old worn-out ideas.

But, to most of us it is a pretty decent city to live in, much better than some others the names of which I shall not mention.




I like pg as well. Most other places look best to me in the rear view mirror.

I think flying to Seattle and then connecting to other destinations is good idea. Flights within the US are far cheaper than flights out of Vancouver, Edmonton, or Calgery.
Amen to that (connections to other destinations) and yes it is cheaper to fly out of Seatac or even Belling-Ham. Now we don't have an all day drive to get to either of those two airports, in order to save on flights to someplace other. Mind you, with the price of fuel go up up up, even the U.S. fares will be going up up up.
metalman.
Harbinger .... you are not reading for content ....

Here is what the article says:
"GoPG is an INBOUND tourism marketing strategy aimed toward the Seattle market"

In other words, it is an attempt to get people from Seattle to fly here. I think the reverse is a fairly easy sell since the flow of people has been far greater to the south than the north, especially when one considers that by far the majority of "Merikans" coming this way travel by land vehicles rather than air.

Those who bypass Canada, or much of Canada to see their State of the midnight sun will fly to Anchorage or take a cruise from Seattle or Vancouver.

This region has done little if anything, to market higher end travel by "Merikans" to this part of the world as a destination package at best, or a longer stop on the way to Alaska package.

So far, Horizon is not flying to Anchorage via PG and Whitehorse. We used to have flights from Vancouver to PG, to Ft. St. John, to Nelson, to Watson Lake and then Whitehorse.

Those flights, during hunting season, were full of "Merikans" and Germans carrying their rifle cases with the Germans in their designer green hunting outfits.

So, this sounds like a shot gun approach to marketing the region forced on us by a carrier interested in servicing the market.

Short version. It is HIGH TIME!!! We have only the rudimantary of facilities here. Tons of potential, but very little interest. Looks like it will take foreigners to move us into action.
I'd seriously consider using Horizon if I were connecting to US destinations and I don't see any real downfall to giving people more options and creating the opportunity for more economic spinoffs. We can't continue to live in a bubble and then bemoan the fact that we can't seem to move ahead.
When I read the first entry I thought "oh, here we go again slagging PG for anything it tries to do". I for one am happy to see something going on and this city FINALLY changing. I was born and raised in PG and I think people spend far too much time focusing on the bad things and not enough of the good things, which in my opinion far out # the bad. It will be interesting to see what happens if Kinsley doesn't get re-elected, fingers crossed we will get some new ideas...new major please.
Don't get me wrong. I like this town and it's people. I wouldn't live anywhere else. Watching those ninnies lined up for miles before and after on the 401 waiting to get on the Port Mann bridge makes me like 16 and Domano that much more. We need leadership in this town. But then again, that is defined by opinion and nothing else. This town needs one of them makeovers we see on TV.